py 361 ch. 2

    Master this deck with 62 terms through effective study methods.

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    What is the scientific method in behavioral research?

    A set of techniques to study the world and acquire knowledge; involves observation, hypothesis, prediction, testing, data collection, and theory revision.

    List the main steps in the scientific method.

    1. Make observations 2. Formulate questions 3. Develop hypotheses 4. Make testable predictions 5. Collect data 6. Develop or revise theories.

    What is a variable in behavioral research?

    A characteristic or feature that can change, such as temperature, weight, or number of lever presses.

    What is an independent variable (IV)?

    The variable manipulated by the researcher, expected to affect the DV.

    What is a dependent variable (DV)?

    The variable measured; its value depends on changes in the IV.

    What is a functional relationship?

    A cause-and-effect link between IV changes and DV changes.

    Define “stimulus”

    Any event that can influence behavior. Example: tone, food pellet, or a verbal command.

    Define “response”

    A particular instance of behavior. Example: dog sitting after a “Sit!” command.

    How can a response also be a stimulus?

    One person’s behavior can evoke another’s. Example: Smiling at someone may make them smile back.

    What is the difference between overt and covert behavior?

    Overt = observable (running, talking); Covert = only observable to self (thinking, feeling anxious).

    What is an appetitive vs. aversive stimulus?

    Appetitive = sought out (food, water); Aversive = avoided (shock, extreme heat).

    Give an example of a stimulus that can be both appetitive and aversive.

    Water—appetitive if thirsty, aversive if drowning.

    What is a motivating operation?

    A procedure that alters how appetitive or aversive a stimulus is.

    What is an establishing operation?

    Increases appetitiveness/aversiveness. Example: Food deprivation makes food more appetitive.

    What is an abolishing operation?

    Decreases appetitiveness/aversiveness. Example: Eating to fullness makes food less appetitive.

    What is temporal contiguity?

    Events occur close in time. Example: Thunder follows lightning.

    What is spatial contiguity?

    Events occur close in space. Example: Fork near knife on a table.

    What is contingency in behavioral research?

    Predictive relationship where one event depends on another. Example: Food delivered only if rat presses lever.

    What is an operational definition?

    clearly defined, observable behavior (e.g., “yelling and hitting” instead of “feeling angry”).

    Define rate of response

    Number of responses divided by unit of time. ( r= # of responses/unit of time)

    What is a cumulative record?

    Device by B.F. Skinner that plots responses over time; steeper slope = higher response rate.

    Define latency

    Time from stimulus to response onset. Example: Time from “Go!” to first lever press.

    Difference between interval recording and time-sample recording?

    Interval = continuous segments, count if behavior occurs; Time-sample = brief observations at spaced intervals.

    What is interobserver reliability?

    Degree of agreement between independent observers; ensures measurement accuracy.

    What is descriptive research?

    Describes behavior and the circumstances under which it occurs, without manipulating variables. (includes naturalistic observation and case studies.)

    Strength and limitation of naturalistic observation?

    Strength = sees behavior naturally; Limitation = cannot determine cause-and-effect.

    Define experimental research.

    Determines cause of behavior by manipulating IV and measuring DV while controlling other variables.

    What is random assignment?

    Each subject has equal chance to be in any group; controls confounding variables.

    Define factorial design

    Design that investigates two or more independent variables on a dependent variable Example: 2 levels of food × 3 age groups.

    What is a comparative design?

    IV = species type; compares species on tasks to test hypotheses.

    Single-subject A-B design limitation?

    Measures before and after treatment but lacks control for other events → weaker causality evidence.

    Ethical advantage of multiple-baseline design?

    No need to withdraw treatment; applies across behaviors/settings/individuals.

    Reasons animals are used in behavioral research

    High control over genetics, learning history, and environment; some experiments not ethical with humans.

    Safeguards to ensure ethical animal treatment?

    Strict ethical guidelines, minimize harm, justify research benefits, humane housing and care.

    B. F. Skinner

    Developed operant conditioning, cumulative recorder.

    E. L. Thorndike

    Law of effect; early instrumental conditioning.

    I. Pavlov

    Classical conditioning; conditioned reflex experiments.

    J. B. Watson

    Methodological behaviorism; Little Albert experiment.

    Jane Goodall

    Naturalistic observation of chimpanzees.

    Baer, Wolf, & Risley

    Applied behavior analysis pioneers; applied research methods in natural settings.

    What makes a measure a rate, not just a frequency?

    A rate includes time (responses per unit time), whereas a simple frequency does not include a time component.

    Besides rate and latency, what other ways can behavior be measured?

    Intensity (magnitude of response), duration (how long it lasts), and speed (how quickly it is performed)

    What does “number of errors” measure in learning research

    The count of incorrect responses (e.g., wrong turns in a maze, exam mistakes) used as an index of learning.

    Weaknesses of group designs.

    Often require many subjects, focus on average performance instead of individuals, and results are typically analyzed only at the end of the experiment.​

    H.M.'s case study

    Had epilepsy: In 1953, doctors surgically removed parts of his medial temporal lobes, including the hippocampus, to reduce seizures. After surgery, H.M. could no longer form new long-term memories (anterograde amnesia), though his short-term memory and some old memories remained intact. He could still learn new motor skills (procedural memory), even if he didn’t remember practicing them.

    Define speed, latency, and fluency as behavioral measures.

    Speed = how fast behavior occurs; latency = time between stimulus and response; fluency = combination of accuracy and rate.

    What are CS, US, CR, and UCR in classical conditioning?

    CS = previously neutral stimulus; US = biologically significant stimulus; CR = learned response; UCR = natural response.

    Why is backward conditioning usually less effective?

    Because the US occurs before the CS, preventing a predictive association.

    What is a within-subjects design?

    The same subjects are tested under all experimental conditions (e.g., before vs. after treatment).

    What is a between-subjects design?

    Different groups are tested under different conditions to compare effects.

    Contiguity vs. contingency

    Contiguity is about events that “happens close together,” contingency is about an event that “happens because of" an event.

    Why is an A-B design weaker evidence than A-B-A-B design?

    A-B design: Baseline (A) → Treatment (B). Only compares before vs. after treatment. Disadvantage: Other events could explain behavior change; doesn’t prove causality. A-B-A-B design (reversal): Baseline → Treatment → Remove treatment → Reintroduce treatment. Advantage: Systematic changes strengthen evidence of causality; behavior changes with treatment on/off.

    Why is a multiple-baseline design ethically advantageous?

    Treatment is applied at different times across behaviors, settings, or individuals. Advantage: You don’t withdraw an effective treatment, avoiding ethical issues of A-B-A-B reversal. Consistent improvement across multiple baselines still supports treatment effectiveness.

    What is stimulus substitution theory?

    In the brain, the conditioned stimulus (CS) and unconditioned stimulus (UCS) become linked. When the CS is presented, the brain reacts as if the UCS is happening. Example: Dog hears bell (CS) → thinks of food (UCS) → salivates (CR).

    What is preparatory response theory?

    The UCS elicits an innate response that prepares the organism to deal with it; the CR develops to prepare for the UCS. Example: Salivating prepares the dog to digest food.

    What is compensatory response theory?

    The CR counteracts or compensates for the effects of the UCS. Often seen in drug use or physiological responses. Example: Body anticipates a drug (UCS) → CR reduces drug’s effect to maintain balance.

    What is the Rescorla-Wagner model?

    There is a limit to how much conditioning can occur between two stimuli. The more surprising/unexpected the UCS, the stronger the conditioning.

    What is fear conditioning?

    A neutral stimulus (CS) is paired with an emotion-arousing UCS, leading to a fear response (CR). Example: Rat hears tone (CS) + shock (UCS) → shows fear (CR) to tone alone.

    What is counterconditioning?

    A behavior therapy technique that evokes new responses to unwanted stimuli. Example: Exposure therapy or aversive conditioning used to replace fear or negative behaviors with positive/neutral responses.

    How can classical conditioning explain prejudice (higher-order conditioning)?

    A second CS (CS2) is paired with an already conditioned stimulus (CS1) to produce a CR. Example: Negative words (CS1) paired with a group of people (CS2) → negative feelings toward that group.

    What is the blocking effect?

    If a CS is already associated with a UCS, a new CS added simultaneously may fail to be learned.

    What is overshadowing?

    When two stimuli are presented together, the more salient stimulus may dominate learning, preventing the other from forming a CR.